Webster, NY · Serving Rochester and North America for over 20 years. Book a $500 audit →
Web Design and Development Services That Turn Visitors Into Calls
B Square Web builds fast, mobile-first websites for small businesses, with clear ownership and no page-builder lock-in. Every project states its page count, its integrations, and how long we watch it after launch.
Websites start at $2,500. A single campaign landing page starts at $400.
Website design & development services we offer
If your current site doesn’t show up when someone searches for what you do, or you’re managing a web design company, a separate SEO vendor, and an ad agency just to keep your online presence running, that’s the problem this page is meant to solve. B Square Web offers custom website development services built around your business goals, not a template pulled off a shelf. Whether you’re a small business owner replacing a DIY site or a company across North America that’s outgrown a page-builder platform, the approach is the same: figure out what the site needs to do, then build it to do that.
Every build ends with a launch certificate and handover documentation: source code and design files, domain and hosting access, analytics and tracking setup, and a written record your team can act on.
We do not use page builders. A builder site carries thirty times the code it needs, and on a phone on an ordinary connection that is the difference between a call and a bounce.
From the Conversion Website tier upward we keep watching after launch: ninety days of post-launch monitoring, including the form and CRM journey, so a broken enquiry path gets caught by us rather than by you.
Typical rebuild, measured
Local contractor, twelve pages
| Mobile load time Mid-range phone, ordinary connection | 6.2s → 0.8s |
| Page weight Transferred on first load | 4.1MB → 310KB |
| Mobile speed score Google PageSpeed | 34 → 97 |
| Plugins needing updates Ongoing maintenance burden | 23 → 0 |
| Calls from the website Tracked, before and after | Measured |
Example figures for layout. Your audit reports your own numbers.
Website design & development services we offer
If your current site doesn’t show up when someone searches for what you do, or you’re managing a web design company, a separate SEO vendor, and an ad agency just to keep your online presence running, that’s the problem this page is meant to solve. B Square Web offers custom website development services built around your business goals, not a template pulled off a shelf. Whether you’re a small business owner replacing a DIY site or a company across North America that’s outgrown a page-builder platform, the approach is the same: figure out what the site needs to do, then build it to do that.
Custom Website Design
A layout built around your brand and your services, designed to move visitors toward a call, a form, or a purchase, not just a page that looks nice.
Website Development
Hand-coded, responsive builds with clean structure. No page-builder platforms, so your site stays fast and reliable on every device.
SEO-Ready Page Architecture
Clean URLs, on-page fundamentals, and content organization that gives your site a real foundation to rank and get discovered locally.
Speed & Core Web Vitals
Faster load times and optimized images. On a phone, a two-second delay is often the difference between a call and a bounce.
Ecommerce & Online Payments
Product catalogs, checkout flows, and payment integrations for businesses ready to sell directly from their site.
Ongoing Website Support
Content updates, technical fixes, and continued monitoring of a site don’t stop needing attention the day it launches.
Everything listed here is in the plan. Nothing else is implied.
Capacity is what separates the tiers. When you outgrow one, you move up rather than collecting small charges.
- 1 page
Quote-Path One-Pager
$400one time
A campaign or offer that needs one focused conversion page.
- 1 page
- SSL and responsive QA
- Contact forms
- Analytics and basic SEO
- Basic structured-data QA
- Basic CRM or email handoff
- Launch certificate
- 6 to 8 pages
Service Website
$2,500one time
A credible website that SEO, ads and social can all run on.
- 6 to 8 pages on WordPress
- SSL and responsive QA
- Contact forms
- Analytics and basic SEO
- Structured-data QA
- Core Web Vitals watchlist
- Launch certificate
- Where most start
- 10 to 15 pages
Conversion Website
$5,800one time
A website that has to hand leads to a CRM and follow-up system.
- 10 to 15 pages on WordPress
- CRM and email integration
- Limited API integrations
- Core Web Vitals optimized
- 90 days of post-launch watch
- Form and CRM journey monitoring
- Launch certificate
- 15 to 25 pages
Integrated Service Platform
$13,200 one time
A website that has to talk to operational systems.
- 15 to 25 pages on React / Next
- CRM and email integration
- Full API integrations
- Multi-template structured data
- Synthetic journey checks
- Optional headless architecture
- 30 days of support
- 30+ pages
Enterprise Web Platform
$24,800 one time
Multiple systems, teams and release governance.
- 30+ pages, headless architecture
- Advanced API integrations
- Advanced structured data
- Release observability
- 60 days of support
- 5 to 15 pages
E-Commerce Store
$9,900 one time
A standard online store with verified purchase tracking.
- 5 to 15 pages
- Product catalogue and checkout
- Inventory
- CRM and email
- Basic abandoned cart
- Basic multi-channel selling
- Purchase tracking
- Product schema QA
- 15 to 30 pages
Advanced E-Commerce
$16,500 one time
Retention flows, integrations and multi-channel sales.
- 15 to 30 pages on React / Next
- Integrated inventory
- Full abandoned cart and retention flows
- Multi-channel selling
- Advanced purchase tracking
- Monitored product schema
- API integration
- 30 days of post-launch support
- Basic incident runbook
- Custom
Headless Commerce
$26,400 one time
Custom transactions and an API-first architecture.
- Headless / API-first build
- Custom catalogue and checkout
- API-driven inventory
- Advanced API integration
- 60 days of post-launch support
- Incident runbook
Separate from every build: hosting, payment-provider fees on e-commerce, storage and monitoring usage, and any photography or copywriting beyond the quoted scope. All of it is approved before it is billed.
Customer Reviews
Here’s what one Rochester-area client said after working with B Square Web for their site:
‘’Dave has a very clear passion, not just for web design, but also for achieving 100% client satisfaction in his product! He goes above and beyond to build a website to your exact specifications and (most importantly in my opinion) he takes whatever time is necessary to speak 1 on 1 with his clients to answer any questions they have and educate them on the process! A stand-up guy who is a pleasure to do business with.’’
– Tyler Dean
‘’I hired Dave many years ago to build a website for my company and recently had him design a new website which is fantastic. He is always looking for ways to integrate technology and or different concepts to enhance a site. Working with Dave is always a pleasure and he is always willing to help in any way with changes or modifications to the website. My website ranks top 3 organically thanks to Dave and I couldn’t be happier..’’
– Basement Builders of NY Inc
What people ask before starting.
What's not included in the price?
Copywriting beyond the pages quoted, photography and video, brand identity work, booking integrations, membership portals, multilingual builds, and accessibility remediation are all quoted separately. Hosting is separate too, and any ongoing maintenance is billed monthly.
How long does a website take to build?
Four to six weeks for a Service Website, once your copy is agreed on. Delays are almost always caused by waiting on photos or sign-off, not the build itself, which is part of why B Square Web can arrange photography in-house.
Can you redesign my existing website or does it have to be built from scratch?
Sometimes a rebuild isn't necessary. If the platform is sound and the real problem is structure or speed, a targeted fix costs less than starting over, and that gets flagged during the audit. If it's a heavily plugin-loaded builder site, a rebuild is usually less work than repairing it.
Do you only work with businesses in Rochester, NY?
No. B Square Web is based in Webster, NY, and does hands-on local SEO and photography work around Rochester, but website design, hosting, and advertising management are handled remotely for clients across North America.
What happens after my site launches? Do you just move on?
Every build ends with a full handover: source code, hosting and domain access, and analytics set up in your name, so you keep everything even if you leave. On the Conversion Website tier and above, the site's form and CRM journey is monitored for 90 days after launch.
Is the $500 audit refundable if I don't move forward?
The $500 covers eight to ten hours of work specifically on your business, and it's not refunded if you decide not to proceed, but it is credited in full against your first invoice if you do.
- Next step
Find out exactly what your website is costing you.
The audit is $500 and takes us eight to ten hours on your business specifically. If you go ahead with any service afterwards, we credit the full $500 against your first invoice.
Monday to Friday, 9:00 to 5:30 Eastern. A person answers.
| Audit fee | $500 |
| Credited if you hire us | −$500 |
| Net cost as a client | $0 |